FFWD is a Dutch company that specializes in high-performance carbon cycling wheels. They offer a wide range of wheels for all disciplines, including road, mountain bike, track, triathlon, and gravel. FFWD wheels are known for their quality, durability, and performance. They are also relatively affordable, making them a great option for cyclists of all levels.

FFWD was founded in 2006 by Ard Bierens and Erik Schreur. The company is based in Utrecht, Netherlands. FFWD wheels are hand-built in the Netherlands using high-quality materials, including carbon fiber, aluminum, and titanium.

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