Yeti

https://yeticycles.com/
Yeti Cycles is an esteemed American bicycle manufacturer headquartered in Golden, Colorado. Founded in 1985, the company has established itself as a pioneer in the mountain biking industry, renowned for its innovative designs, high-performance bikes, and unwavering commitment to quality.
Yeti’s roots can be traced back to the early days of mountain biking, when founder John Parker, an avid cyclist and engineer, sought to create the ultimate off-road bike. In his home garage, Parker crafted his first Yeti, a no-frills, no-nonsense machine that quickly gained recognition for its exceptional performance and durability.
Throughout the 1990s, Yeti continued to push the boundaries of mountain bike design, introducing innovative features like the Switch Technology suspension system, which revolutionized bike handling and performance. The company’s turquoise-colored FRO (For Racing Only) models became iconic, symbolizing Yeti’s dedication to speed and performance.
As mountain biking evolved, so did Yeti, expanding its range to include trail, enduro, and downhill bikes. Each model embodies Yeti’s core values of innovation, performance, and durability, consistently earning praise from riders and industry experts alike.
Yeti’s commitment to quality is evident in every aspect of its operations. From the meticulous selection of materials to the rigorous testing procedures, Yeti ensures that its bikes are built to withstand the demands of the most challenging terrain.
Today, Yeti Cycles remains at the forefront of mountain bike innovation, continuously refining its designs and incorporating cutting-edge technologies to create bikes that empower riders to explore their limits and conquer any trail. The company’s dedication to performance, quality, and rider experience has solidified its position as a leading force in the mountain biking world.